[av_one_full first first min_height=“ vertical_alignment=’av-align-top‘ space=“ margin=’0px‘ margin_sync=’true‘ padding=’0px,0px,0px,30px‘ border=“ border_color=“ radius=’0px‘ radius_sync=’true‘ background_color=“ src=’http://www.ad-us-radiowerbung.de/site/wp-content/uploads/2016/04/Flugzeug-2.jpg‘ attachment=’426′ attachment_size=’full‘ background_position=’top center‘ background_repeat=’stretch‘ animation=“]
[av_heading tag=’h1′ padding=’10‘ heading=’Flugreise ins Radio ab Rostock-Laage‘ color=“ style=“ custom_font=“ size=“ subheading_active=“ subheading_size=’15‘ custom_class=“][/av_heading]

[av_hr class=’invisible‘ height=’300′ shadow=’no-shadow‘ position=’center‘ custom_border=’av-border-thin‘ custom_width=’50px‘ custom_border_color=“ custom_margin_top=’30px‘ custom_margin_bottom=’30px‘ icon_select=’yes‘ custom_icon_color=“ icon=’ue808′ font=’entypo-fontello‘]
[/av_one_full]

[av_one_fifth first min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“][/av_one_fifth]

[av_two_fifth min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]
[av_textblock size=“ font_color=“ color=“]

Bekanntheit steigern und Image bilden

ad-us unterstützt den Flughafen Rostock-Laage mit einer Radiokampagne, schafft ein Image und verlost unter den Zuhörern einzigartige Reisen.
[/av_textblock]
[/av_two_fifth]

[av_two_fifth min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]
[av_textblock size=“ font_color=“ color=“]
rostock
[/av_textblock]
[/av_two_fifth]

[av_hr class=’default‘ height=’50‘ shadow=’no-shadow‘ position=’center‘ custom_border=’av-border-thin‘ custom_width=’50px‘ custom_border_color=“ custom_margin_top=’30px‘ custom_margin_bottom=’30px‘ icon_select=’yes‘ custom_icon_color=“ icon=’ue808′]

[av_one_fifth first min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]
[av_textblock size=“ font_color=“ color=“]

Vorgabe

[/av_textblock]
[/av_one_fifth]

[av_three_fifth min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]
[av_textblock size=“ font_color=“ color=“]
Ziel ist es, mithilfe einer regionalen Radiokampagne den Bekanntheitsgrad des Flughafens Rostock-Laage zu steigern und im Zuge dessen das Flugangebot zu kommunizieren.

Insbesondere das Reiseziel Mecklenburg-Vorpommern soll attraktiver in den Köpfen der Zielgruppe positioniert werden.
[/av_textblock]
[/av_three_fifth]

[av_one_fifth min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“][/av_one_fifth]

[av_hr class=’default‘ height=’50‘ shadow=’no-shadow‘ position=’center‘ custom_border=’av-border-thin‘ custom_width=’50px‘ custom_border_color=“ custom_margin_top=’30px‘ custom_margin_bottom=’30px‘ icon_select=’yes‘ custom_icon_color=“ icon=’ue808′]

[av_one_fifth first min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]
[av_textblock size=“ font_color=“ color=“]

Umsetzung

[/av_textblock]
[/av_one_fifth]

[av_three_fifth min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[av_textblock size=“ font_color=“ color=“]
Um die Vorgaben des Kunden umzusetzen, entwickelt ad-us eine regionale Radiokampagne mit Gewinnspielmechanik.

Der Radiospot vermittelt den USP der deutschen Zielregion und diesen mit dem Flugzeug zu erreichen. Ein auditives Erlebnis der Destinationen schafft eine attraktive Denkhaltung gegenüber der Urlaubsregion.

Was kann man gewinnen?

Zu gewinnen gibt es exakt auf die Zielgruppe abgestimmte Reisepakete, u.a. ein Wellness-Wochenende für beste Freundinnen, ein Motivations-Wochenende für eine Bürogemeinschaft oder ein Spaß-an-der-See-Wochenende für aktive Männer.

Um eine möglichst hohe Wirkung zu erzielen, unterstützen diverse Online-Maßnahmen die Radiokampagne und machten sie crossmedial.
[/av_textblock]

[/av_three_fifth][av_one_fifth min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“][/av_one_fifth]

[av_section min_height=“ min_height_px=’500px‘ padding=’default‘ shadow=’no-shadow‘ bottom_border=’no-border-styling‘ id=“ color=’main_color‘ custom_bg=“ src=’http://www.ad-us-radiowerbung.de/site/wp-content/uploads/2016/04/PeopleImages.com-ID456065.jpg‘ attachment=’429′ attachment_size=’full‘ attach=’parallax‘ position=’center center‘ repeat=’stretch‘ video=“ video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=“ overlay_pattern=“ overlay_custom_pattern=“]
[av_one_third first min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[/av_one_third][av_two_third min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[av_textblock size=“ font_color=’custom‘ color=’#ffffff‘]

Romantisches Wochenende für Zwei

Zum Valentinstag bekommen Paare die Möglichkeit, ein schönes Wochenende zu zweit an der Ostsee zu verbringen.
[/av_textblock]

[/av_two_third][av_one_third first min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[/av_one_third][av_one_third min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[av_textblock size=“ font_color=’custom‘ color=’#ffffff‘]
senderlogo-arabella

Trailer bei Radio Arabella:


[/av_textblock]

[/av_one_third][av_one_third min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[av_textblock size=“ font_color=’custom‘ color=’#ffffff‘]
senderlogo-dieneue

Promo bei 107.7 Die Neue:


[/av_textblock]

[/av_one_third]
[/av_section]

[av_section min_height=“ min_height_px=’500px‘ padding=’default‘ shadow=’no-shadow‘ bottom_border=’no-border-styling‘ id=“ color=’main_color‘ custom_bg=“ src=’http://www.ad-us-radiowerbung.de/site/wp-content/uploads/2016/04/PeopleImages.com-ID1242414.jpg‘ attachment=’431′ attachment_size=’full‘ attach=’parallax‘ position=’top right‘ repeat=’stretch‘ video=“ video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=“ overlay_pattern=“ overlay_custom_pattern=“]
[av_one_half first min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[av_textblock size=“ font_color=“ color=“]

Beste Männerfreunde auf hoher See

Männerfreunde verleben ein spannendes Wochenende an der Ostsee mit Segeln, Skyten, einem Stadion-Besuch etc.

[/av_textblock]

[/av_one_half][av_one_half min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[/av_one_half][av_one_half first min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[av_textblock size=“ font_color=“ color=’#ffffff‘]
senderlogo-bob

Trailer bei Radio Bob:

Promotion:


[/av_textblock]

[/av_one_half]
[/av_section]

[av_section min_height=“ min_height_px=’500px‘ padding=’default‘ shadow=’no-shadow‘ bottom_border=’no-border-styling‘ id=“ color=’main_color‘ custom_bg=“ src=’http://www.ad-us-radiowerbung.de/site/wp-content/uploads/2016/04/PeopleImages.com-ID435788.jpg‘ attachment=’432′ attachment_size=’full‘ attach=’parallax‘ position=’top right‘ repeat=’stretch‘ video=“ video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=“ overlay_pattern=“ overlay_custom_pattern=“]
[av_one_half first min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[av_textblock size=“ font_color=“ color=“]

Wellness-Wochenende für beste Freundinnen

Zwei beste Freundinnen gewinnen ein Wellness-Wochenende an der See zum gemeinsamen Ausspannen.

Trailer bei Radio Arabella:

[/av_textblock]

[/av_one_half][av_one_half min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[/av_one_half][av_one_half first min_height=“ vertical_alignment=“ space=“ custom_margin=“ margin=’0px‘ padding=’0px‘ border=“ border_color=“ radius=’0px‘ background_color=“ src=“ background_position=’top left‘ background_repeat=’no-repeat‘ animation=“]

[av_textblock size=“ font_color=“ color=’#ffffff‘]
senderlogo-koeln

Payoff bei Radio Köln


[/av_textblock]

[/av_one_half]
[/av_section]

[av_section min_height=“ min_height_px=’500px‘ padding=’default‘ shadow=’no-shadow‘ bottom_border=’no-border-styling‘ id=“ color=’main_color‘ custom_bg=’#ffffff‘ src=“ attachment=“ attachment_size=“ attach=’scroll‘ position=’top left‘ repeat=’no-repeat‘ video=“ video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=“ overlay_pattern=“ overlay_custom_pattern=“][/av_section]